Mar 10, 2010

»EffortlessPlants.com [http://www.effortlessplants.com]

 GenFusion, LLC. was contacted to build an eCommerce solution for EffortlessPlants.com. This eCommerce solution had to allow for consumer's to make purchases using Google Checkout as well as Paypal. EffortlessPlants.com also needed to be flexible in regards to adding and subtracting new products that they intended to sell. The ZenCart framework was chosen for this solution and customized to meet all the requirements for EffortlessPlants.com.

Using search engine optimization techniques combined with EffortlessPlants grass roots marketing campaign, traffic to the website has tripled since it's launch.


»Spark of the Game [http://www.sparkofthegame.com]

 Spark of the Game is an outfitter of school uniforms, sports teams, and businesses. For the past 5 years Spark of the Game has been operating without an internet presence. They decided that they wanted to create an e-commerce site on a small budget.

 GenFusion, LLC. met with Spark of the Game to determine how to bring their business online in the most efficient way on their small budget. After spending some time gathering requirements, GenFusion, LLC. provided a phased in solution that allowed Spark of the Game to start to develop their online presence with minimal investment. Currently after phase 1 the site consists of an administration tool which allows Spark of the Game to set up a customized section of their site for each school, sports team, or business that they sell clothes for. This site allowed Spark of the Game to secure business with Payless Shoe Source, a Fortune 500 company, to supply their branded company wear nationally.


»University of Northern Iowa Regional Business Center [http://www.myentre.net]

 MyEntreNet is a robust internet application which connects rural entrepreneurs to each other and to business counselors, while providing them information to make critical business decisions.

 This applications allows entrepreneurs to: Chat online with each other in a casual forum Schedule a chat session with a business counselor in a secure, private chat room Post and read items on a discussion board Download online classes and take tests online Allows entrepreneurs to profile themselves, so that content relevant ONLY to their business and stage in business development appears on their custom homepage Read business related news in their own community - often news that is not in the local newspaper. Darning Pixels, Inc. contracted GenFusion, LLC. as the technical firm to develop this dynamic entrepreneurial Internet application. We rapidly developed the end user Internet application and a custom content administration tool for MyEntreNet.

 This successful program has had the following economic impact in 2003/2004: MyEntreNet program created 120 new jobs through business expansions in a six county area MyEntreNet program directly impacted over $6,500,000 in business expansion loans.


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